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A
So here’s the trick.
It’s harder than it looks.
The reason a comedian’s 3 minutes on a late-night show looks effortless, is because they practiced that exact routine a hundred times. And the routine itself has been pieced together from years of material that has been tested to work over thousands of gigs.
B
Let’s reverse engineer it.
Try a lot.
Keep the best bits (which means discard the rest).
Craft the best bits into something really special, spend a lot more time to make it than it takes to consume it.
That’s the trick.